According to the adage, imitation is the sincerest form of flattery. However, to what extent can one visual artist imitate the work of another visual artist? This topic came up recently on the Digital Painting Forum.
Anyone may duplicate the ideas or concepts reflected in your artwork. For example, if you paint a horse, copyright law does not prevent anyone else from painting a horse – even if it is the exact same horse. What another may not do is duplicate the expressive elements used by you in your artwork. Expressive elements in visual artwork include the selection of lighting, shading, camera angle (for photographs), background and perspective.
Copyright law also often allows you to use a copyrighted work if you transform the work in some manner. Your use of a copyrighted work is transformative if your use is creatively different from the way in which the
copyright owner used it. As a general rule, the transformed work can not serve as a substitute for the original work. Transformation is a key element in determining whether or not a particular use of a copyrighted work qualifies as a fair use.
Learning from the Experiences of Jeffrey Koons
Visual artist Jeffrey Koons seems to be a lightening rod for copyright infringement lawsuits. Looking at two of his experiences might help illustrate how to draw the line between copyright infringement and transformative use.